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Month: September 2021

Research on Adult Learners: Supporting the Needs of a Student Population that Is No Longer Nontraditional

Adult students have been a growing presence on college campuses during recent decades and there are numerous indicators that these students, often referred to as “nontraditional,” constitute a significant proportion of the undergraduate student body. National Center for Education Statistics (NCES) data indicate that 38 percent of the 2007 enrollment of more than eighteen million …

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LinkedIn Survey Contains Important Insights, But Digging Beneath Averages Required To Benefit

A nationwide survey of adults by LinkedIn and SimpsonScarborough shows a significant increase in adults interested in education—at nearly 50%. Of those, 80% indicated an interest in pursuing that education online. That may not be surprising, but reader beware. To gain the full impact from the research, higher education institutions must look beneath the reported averages …

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Why Do Adults Return To College? It’s More Complex Than Higher Ed Leaders’ Data Suggest

Higher education leaders love to segment their student population by different categories. A popular one is to categorize adult learners by their motivation for returning to school. Marketers characterize students as returning to school to do things such as switch careers, change jobs, advance in their career, earn more money, reskill or upskill. Although these …

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More Companies Are Providing Free Education For Their Employees

Over the last 18 months, several companies have rolled out programs to offer free, or nearly free college education for their employees and even contractors. Disney, McDonald’s, Walmart and Uber are some of the most recent companies to offer college education for their employees. This trend is expected to continue as more companies realize the …

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College grads still earn more than workers with no university degree.

In light of the soaring cost of four-year college, leaders in education and business suggest Americans rethink the need for universities to find a good job. But at least for now, data suggests having a college degree pays more in the long run. Earlier this year, Tim Cook made headlines for stating that you don’t need …

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College Enrollment for Underrepresented Minorities

College enrollment for underrepresented minorities is up, but at a slower pace than the national enrollment growth overall. Underrepresented minorities are defined as American Indians and Alaska Natives, African American, and Hispanics. This specific group of minorities has been traditionally underrepresented in higher education. An article publish in The Chronicle of Higher Education in November 2018 provided …

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